Thet Win — Los Angeles

Systems
& Stories

The most difficult technology challenges are rarely technical. They emerge when strategy, operating models, execution, and decision-making fall out of alignment.
I help organizations assess complex environments, clarify priorities, and translate technology investments into measurable outcomes.

Systems ArchitectPlatform StrategistCreative Technologist
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01

Profile

Architecture → Internet 1.0 → AI

Trained as an architect, shaped by the early Internet, now working across technology strategy and AI — twenty-five years of translating ambiguity into systems, roadmaps, and outcomes.

Thet's master's thesis at UCLA explored the Internet's implications for professional practice in 1993, before most institutions understood how multimedia, networks, and digital collaboration would reshape the way people work. That early interest in how new technologies change systems carried forward into platforms, operating models, modernization, and transformation.

Over the past twenty-five years, he has worked across consulting, technology, commerce, and product development, helping organizations assess complex environments, align stakeholders, and translate strategic objectives into practical execution. His work spans technology strategy, platform modernization, operating model design, product development, and large-scale transformation initiatives across global enterprises, public-sector organizations, and emerging ventures.

Today he is Co-Founder and CTO of Finja Financial, a regulated fintech platform focused on credit decision guidance and financial intelligence, and Co-Founder & Strategic Advisor at Stratium.Digital.
M.Arch, UCLA; executive studies at Kellogg, Northwestern.

Thet Win
Thet Win — Los Angeles
0+yrsAcross the Internet era — 1.0 to AI
0+Enterprise accounts advised at Concentrix
$0MMobile-first commerce engagement led
0+Person creative team directed, concept to screen
2025 — Present

Co-Founder & CTO Finja Financial

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Regulated fintech platform focused on credit decision guidance and financial intelligence. Leads platform architecture, financial data integration, governance, product strategy, and AI-guided decision support across mobile and cloud-native platforms.

2024 — Present

Co-Founder & Strategic Advisor Stratium.Digital

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Co-founded Stratium.Digital, a technology strategy and advisory firm focused on technology assessment, platform modernization, AI-enabled business capabilities, and transformation roadmaps. Led development of the firm's positioning, service offerings, executive narratives, proposals, and solution frameworks.

2021 — 2023

Vice President, Digital Solutions Concentrix Catalyst

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Led strategic assessments, transformation planning, and solution strategy across 30+ enterprise accounts in North America, LATAM, and Australia. Partnered with account and practice leaders to identify growth opportunities, align capabilities with client priorities, and shape enterprise transformation roadmaps.

2016 — 2021

Digital Strategy & Technology Advisor Independent

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Drove 110% order-value growth for a major U.S. retailer while cutting $400K in costs; delivered enterprise MarTech strategy for a leading U.S. bank through Publicis Sapient; shaped headless commerce and AI personalization concepts with Amplience, commercetools, and Lucidworks.

2014 — 2016

Delivery Lead Accenture Digital

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Co-led a winning $3M global commerce re-platforming pursuit for a premier energy client; directed platform roadmaps for a leading Mexican conglomerate; led digital strategy for Myanmar Post & Telecom with cabinet-level stakeholders.

2011 — 2014

Director of Technology SapientNitro

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Directed digital commerce for Fortune 200 clients — including a $9M mobile-first shopping experience for the largest U.S. wireless provider and a $2M global eCommerce initiative for a leading Australian retailer.

Origins

Architecture to Internet 1.0 UCLA · Disney · Medtronic · Oracle · ATG

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M.Arch at UCLA with a master's thesis on the Internet itself. Early eCommerce leadership at Walt Disney Internet Group, then Medtronic, Oracle Commerce Consulting, and Art Technology Group. Later: executive studies at Kellogg, Northwestern.

02

Writing

Essays & frameworks — Medium / LinkedIn
The Yellow Robe
Essay — Medium

Meditation, Memory, and My Father's Yellow Robe

A conversation across time — revisiting a father's poem on self, suffering, and samsara, as both reader and son.

Read on Medium
Storyscaping Part 1
Series — Part 1

Storyscaping in CX Transformation: The Framework

Beyond storytelling — immersive brand worlds where customers shape the narrative in real time, amplified by AI.

Read on LinkedIn
Storyscaping Part 2
Series — Part 2

Orchestrating the Storyscape: CRM, CDP, Commerce & Integration

How the platform layer enables adaptive, intelligent, timely experience orchestration at scale.

Read on LinkedIn
Storyscaping Part 3
Series — Part 3

Powering the Living Storyscape: AI, Analytics & Readiness

What makes AI transformative isn't the tech — it's orchestration across platforms, people, and purpose.

Read on LinkedIn

By day, the discipline of systems. After dark, the stories and signals worth your attention.

03

Thet's Brief

Daily signal for decision makers

Curated, synthesized, prioritized. Daily briefings across AI, geopolitics, culture, and Myanmar — the signals that matter, separated from the noise.

Observatory under the Milky Way The Observatory — scanning the horizon, nightly

Latest briefings

Live feed
All briefings
A Sunny Day — musical film A Sunny Day — sun emblem with the three-finger salute

04 — Creative Leadership

We will reclaim our stolen sunshine.

A Sunny Day — a musical film of Myanmar's fight for freedom, written, directed, and produced by Thet Win from concept through global distribution.

Conceived after the 2021 coup, performed live in Los Angeles and San Francisco, and released as a film screened across five countries, A Sunny Day weaves the voices of Myanmar's diverse ethnic communities into a narrative of resilience, unity, and hope. Its 30-song soundtrack streams on every major platform.

Thet led a 60-member multidisciplinary team across composition, staging, post-production, DRM-protected distribution, and audience engagement — earning a presidential commendation from Myanmar's National Unity Government.

60+Member creative team
5Countries screened
$1M+Raised for humanitarian aid across all productions
30+Song soundtrack, all platforms
A Sunny Day — Nagani
A Sunny Day — performance
A Sunny Day — on stage

Also

Producer, editor, and colorist for the award-winning Broken Dreams (Best Asian Film, Kolkata International Film Festival 2023), Rays of Hope, and The Road Not Taken — post-production and distribution support contributing to humanitarian aid across productions.